Ethno (= 사람, 민족, 민간)
+ method (= 방법)
+ logy (= 론)

From phenomenology

• see theories

Alfred Schutz

• social construction of reality ¹⁾
• typification

H. Garfinkel

• break the rule - breaching experiment

Language and social reality: The case of telling the Convict Code

• see http://www.paultenhave.nl/IM-Wieder.html
• a book review
• 수감자 규칙
  • 알랑방귀를 …
  • 꼰지르지 마라
  • 교도관을 믿지 마라
  • . . . .
  • 심지어 교도관들조차도 . . . . p.511